The SHQIPONJA model represents an innovative, holistic approach to the care and support of people with dementia that is based on the core values and traditions of Kosovar culture and can also be adapted globally. The name is derived from the Albanian word “Shqiponja” (Eagle), which serves as a symbol of strength, freedom and orientation - characteristics that are also anchored in the core of the dementia-friendly care culture. The model pursues an interdisciplinary methodology that combines cultural identity, individual needs and social inclusion in order to enable both those affected and their relatives to live in dignity.

Nine principles are central to the model: Meaningfulness, Hope, Quality, Individuality, Perspective, Openness, Closeness, Youth and Activity. These principles reflect an ethical and person-centred approach that is operationalized through specific measures. For example, the integration of cultural elements such as music, food and rituals promotes the preservation of identity and provides guidance. Hope is strengthened through biography-based experiences of success and regular discussions, while the quality of care is ensured through continuous training and internationally standardized quality assurance measures. Individuality is respected through personalized care plans and close cooperation with relatives. Prospects for social participation and dignified ageing are created through the establishment of day centers and mobile care services. Openness and understanding should reduce social stigmatization, for example through intergenerational projects and awareness-raising campaigns. Closeness and a sense of security are created through trusting relationships between care staff and those affected as well as through homely interior design. Young people are integrated into a dementia-friendly society through voluntary and school initiatives, while activities such as exercise programs and creative offerings promote mental and physical health.

The model is underpinned by the values of Kosovan culture - community, respect, hospitality and closeness to nature. This cultural imprint gives the SHQIPONJA model a unique characteristic that is relevant not only for the local but also for the global context. The combination of traditional values with modern care concepts makes the SHQIPONJA model a pioneering innovation in the field of gerontological care and offers an integrative framework for a future-oriented care culture.